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https://www.forbes.com/sites/rachellebergstein/2017/08/09/female-self-purchasing-isnt-just-a-jewelry-industry-pipedream/
Women are buying themselves more jewelry, the team at Lyst, the world’s largest fashion search platform, has found.
https://www.cbsnews.com/news/diamond-industry-wants-women-to-buy-their-own-rings/
Barnett's experience echoes the trend of women buying jewelry for themselves, analysts said. "Women are living on their own more, they may be taking care of …
https://www.nationaljeweler.com/independents/retail-surveys/6885-study-51-percent-of-millennial-women-buy-jewelry-for-themselves
New York—Millennial women who purchase jewelry for themselves present a unique opportunity for luxury brands looking to reach Generation Y, a recent survey conducted by MVI Marketing shows.
https://www.glamour.com/story/women-will-buy-their-own-damn-jewelry
Women Will Buy Their Own Damn Jewelry, Thank You Very Much Fine jewelry brand Mejuri found that 75% of women aren't waiting for a man to put a ring on it. By Samantha Leac h November 15, 2019
https://www.nytimes.com/2014/05/15/fashion/what-women-buy-when-they-treat-themselves.html
“Women buy jewelry as a hedge, a mobile nest egg they can take with them in the event of divorce,” Mr. Ehrenwald said. An increase in the number of divorces, even in countries where women have...
https://www.rough-polished.com/en/analytics/101768.html
Women are buying jewelry for themselves, but they are frequently doing so at venues other than traditional jewelry stores, according to a JCOC study. Chain stores remain the most popular place among women buying jewelry for themselves, followed by …
http://www.jewelrywise.com/just-for-you/article/buying-jewelry-for-yourself-the-ultimate-guide
The same should go for jewelry — you don’t need a lover or a relative to decide to give you jewelry as a gift. If there’s a special piece you want to have, you can — and should — go out and buy jewelry for yourself. It can be exciting, empowering, a needed boost after a bad day or a reward for a great one.
https://www.diamondregistry.com/statistics-show-more-women-are-buying-their-own-diamonds/
Surprisingly for some, it is the women who are buying the diamond jewelry at the moment. Probably another result of the fact that women are becoming more independent. In the survey that has been done, more than half of the woman admitted they bought a diamond themselves recently, and buying a …
https://www.fatherly.com/news/married-women-buying-diamonds-jewelry-gifts-marriage/
In just over 10 years, the number of women buying themselves non-bridal diamonds increased three-fold. Most surprisingly, more than half of customers are married. Reasons for purchasing the stones (and accompanying jewelry) varied widely.
https://www.thegoodtrade.com/features/fair-trade-jewelry
We're always searching for ethical jewelry brands that dedicate themselves to thoughtful sourcing, fair wages, and give-back initiatives that truly have an impact. Whether it’s a thoughtful addition to our own wardrobe, or a sustainable gift for our loved ones, jewelry is an accessory that we can (and do…
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